Video Builds Trust Quickly With Prospects & Clients
Are you struggling to build trust quickly with prospects and leads? Want to learn a powerful way to build that trust quickly so the sales transaction time is faster?
Daily, we look to and buy products and services from companies and people we trust. Everyday we hand over money and time for products and services we need and want. We hope they give us the solution to a problem or pain we are experiencing or that they give us the comforts and pleasure we desire. This is all built on our trust.
And one of the fastest ways to build trust with prospects or lead is using video. Why? Because video is visual. It engages more senses than any other format of advertising and marketing. Video allows viewers to see you, your products, services, company, personalities, company culture,…without the person being present. It’s a powerful way of delivering one message to many.
Statistics show that 4 out of 5 consumers believe that product demo videos are helpful. Almost 50% of internet users look for videos related to a product or service before visiting a store.
One of our client, a medical technology and hospital operating room integration company created state of the art technology that was helping advance medicine and surgical procedures. While they integrated 4K (four times the resolution of HD) technology into operating rooms, they had never created a video to tell their story and truly show the medical world what they did. We helped them create a CSI style promotional film that showcased their products, services, and some of the cutting edge technologies they were developing. The video helped build immediate trust in the medical industry, opened up new opportunities for the company and strongly positioned them as a global leader in hospital operating room integration systems.
Whether you’re a large company or small business, video can build trust quickly with your prospects and change the business game for you.
Would you like to discover how video can seriously grow your business? Download our FREE guide, “5 Ways Video Grows Your Business.”